Introduction
My journey began at the Indian Institute of Technology (IIT), Bhubaneswar, where I graduated with a B.Tech degree in 2018. This marked the start of an exciting professional path that led me to found my own startup, Eco-Saathi, after four enriching years in the consulting arena at IBI Group. Alongside, I ventured into the digital marketing domain as a freelancer, thanks to the advanced skills acquired from Simplilearn’s Postgraduate Program in Digital Marketing.
Enrollment Decision and Career Goals
As I navigated through my entrepreneurial journey with Eco-Saathi, a social e-commerce platform championing eco-friendly products in India, the necessity to broaden my skillset became apparent. My dual aim was to generate a passive income through freelance digital marketing and leverage these skills to scale my startup. Thus, opting for Simplilearn’s comprehensive digital marketing program was a strategic move to fulfill my career aspirations and contribute more significantly to the environmental cause my startup supports.
My Experience with Simplilearn
Simplilearn’s program was a revelation. The curriculum, meticulously structured with a blend of theoretical knowledge and practical application, suited my quest for learning perfectly. Lectures delivered by industry veterans offered deep insights into the nuances of digital marketing, complementing my efforts to steer my startup, Eco-Saathi, towards greater visibility and impact. The hands-on experience with real-world projects and the feedback from industry experts were particularly invaluable, enriching my understanding of digital marketing’s dynamic landscape.